The analyst Joost Van Dreunen suggests that the Nintendo Switch 2 will probably be priced at $ 399. This price point balances premium hardware aspirations with accessibility to the market while maintaining the main nintendo audience.
Van Dreunen, co -founder of Superdata Research, provided an in -depth evaluation of the company’s probable pricing strategy for Nintendo Switch 2. He believes that the new system is expected to be launched at $ 399, whole a balance between the improvements of the improvements of advanced hardware and affordability. , ensuring that Nintendo does not alide its main fans base.
He examined how the game market has evolved since the launch of the original switch and pointed out that Nintendo’s strategy seems to be changing in response. Unlike its predecessor, which entered a relatively inconteted market, the Nintendo Switch 2 is launching into a panorama that has seen significant changes, particularly with the increase in hand PC games devices. As a result, the company seems to be focused on the sustainability of the platform instead of only in hardware -based sales. The emphasis on backward compatibility and a soft transition between the generations of the console indicates that Nintendo aims to retain its existing installation base while maximizing software sales and user participation.
Given these market dynamics, Van Dreunen believes that a price of $ 399 has the most strategic sense for Nintendo. This price is aligned with a key psychological threshold that allows the company to place the Switch 2 as a significant technological advance while keeping it accessible to conventional consumers. In addition, this price helps Nintendo maintain a competitive advantage, since it is below the most expensive hand PC market, which has expanded in recent years. Unlike devices such as Steam Deck and Asus Rog’s ally, which serve a different demographic group that focuses on customizable and high -end PC games, Nintendo Switch 2 offers a unique attraction with its family and exclusive approach First part.
In addition, the growing popularity of PC for hand games could work in favor of Nintendo. The broader acceptance of portable games devices has expanded the hybrid console market, which reinforces the demand for experience of versatile games. By maintaining the attractive price for both dedicated Nintendo fans and for possible new customers interested in portable games, the company can maximize the scope of the system and maintain healthy gains margins.
The Nintendo Switch 2 was officially revealed earlier this year, but the details about its price and hardware have not yet been confirmed. The company plans to celebrate a Nintendo Direct on April 2, which will probably share more details about prices, hardware and software.
